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Connected IT Solutions, LLC Is Now Pinpoint Digital, LLC

Posted on in Announcements

We recently changed our name from Connected IT Solutions, LLC to Pinpoint Digital, LLC.  Why did we do this?  Well, essentially the Connected IT Solutions, LLC name had many problems:

1. Connected IT Solutions was long.  Nobody wrote it out and it essentially contained an acronym within an acronym.

2. The IT in solutions sometimes became “it” for people who didn’t know that it stood for Information Technology.

3. Being in Connecticut many people remembered us as being Connecticut IT Solutions.

4. For those who understood that IT stood for Information Technology they associated us with computer networking rather than web design.

After a few months of bouncing ideas back and forth we decided our new name would be Pinpoint Digital, LLC.  We also chose a tagline of Tame the Web and embarked on a rebranding project.  Please rest assured that we are merely rebranding ourselves.  The people and technology behind the scenes have not changed and our goal is really to just provide a more accurate and compelling image of who we are.

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I want to thank you for your help with our website development project. Your programming skills, attention to detail, and ability to interact directly with our client were excellent. You have provided tremendous value to my organization. With a project of this magnitude, including the use of web services to push data out to 19 sub-websites, your ability to overcome our unique challenges and coordinate with my IT team was exceptional. I appreciate your help, and I am certain that your expertise was key to the project's success. Thanks again, I look forward to working with you on our next endeavor!

~ John Forgione – Executive Vice President – SFA Marketing, Inc.

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