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Archive for March, 2014

Tools to Improve Page Load Speed

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How fast do pages load on your website? Page load speed is an important consideration for all business owners with a website. Load times impact how long visitors stay on your pages. If your pages load too slowly, most users will navigate away from your website and never return again. Therefore, page load speed is […]

Should you change your logo?

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Your business grows and adapts over time, so why shouldn’t your logo? As a business owner, you understand the importance of responding to the market and adapting to meet its changing needs. However, how often do you think about transforming your logo as changes emerge in the design community. If you’ve been neglecting your logo, […]

Facebook or Google+ – Where Should You Place Your Focus?

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Although social media is a powerful option for marketing, it can be difficult to determine what platforms will serve you best. Facebook is a dominant player in the social media marketplace, but Google+ is also proving to be a powerful marketing option for businesses. As a result, you will want to establish an active presence […]

Whole Page Background Images – Massive Impact

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Looking to make a massive impact on your website? Consider using whole page background images. Whole page images can be captivating if they are executed by a skilled web design expert. There’s really no better way to immediately draw a user into a page than with a whole page background image. The trick is to […]

Is PHP suitable for enterprise?

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In recent years, there’s been no shortage of debate about the viability of PHP as a programming language for enterprise. However, this debate is stuck in the past. PHP is an open source programming language. As a result, it has a massive community of developers who are continually improving it. In the last several years, […]

What do you think of the new look Facebook?

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Facebook’s News Feed is getting a new look. Don’t worry though, the changes are subtle and won’t affect ad specs, performance or optimization. They also will not affect how stories are ranked in News Feed or how content is surfaced to users. Overall, the redesign will have very little impact, but may take a little […]

Writing Killer Descriptions to Improve Click Through

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While you may spend a great deal of time optimizing your content to achieve top search engine rankings, you don’t want to overlook your descriptions. Search engines generally use the descriptions you create in the results pages. Users quickly scan the descriptions of websites in their results to decide what page to visit first. As […]

Spring Colors for Fresh Web Design

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After a long drab winter, is it time to freshen up your website? You can make a powerful impact simply by changing up the colors. Spring colors are a great way to create a fresh web design on your site. Liven up your website with fresh new colors this spring. Many business owners are reluctant […]

Do you use Google Conversion Tracking?

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Google Conversion Tracking is a powerful free tool from Google. It enables website owners to track what happens after visitors click on your ads. For example, you can track whether or not they purchase your products/services, signed up for your newsletter or filled out a form for more information. These actions are all types of […]

How important is local search for your business?

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As a business owner, being found locally by your target demographic is vital to your success. In the past, advertising in local papers and the local listings was sufficient. Today, an increasing number of people are using their mobile devices to search for local businesses while on the go. A recent ISACA survey found that […]

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I want to thank you for your help with our website development project. Your programming skills, attention to detail, and ability to interact directly with our client were excellent. You have provided tremendous value to my organization. With a project of this magnitude, including the use of web services to push data out to 19 sub-websites, your ability to overcome our unique challenges and coordinate with my IT team was exceptional. I appreciate your help, and I am certain that your expertise was key to the project's success. Thanks again, I look forward to working with you on our next endeavor!

~ John Forgione – Executive Vice President – SFA Marketing, Inc.

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