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Archive for December, 2013

Google Analytics New Channel Report

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Understanding how you acquire users, their behavior after acquisition and their conversion patterns are all critical to the success of your online presence. Until recently, business owners have had to rely on Traffic Sources in Google Analytics. The Traffic Sources section of Google Analytics had been a daily resource accessed by millions of people for […]

Seasonal Web Design – The Best Colors for Winter

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Even small seasonal design changes can make a huge difference in the overall user experience on your website. During the winter months, the outdoor landscape can be monochromatic, bleak and even depressing.  The best colors for winter web design will capture the best winter has to offer with pops of rich, warm and comforting colors. […]

What Is Google Hummingbird?

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Google Hummingbird is Google’s latest search algorithm. Google announced in September that it had been gradually rolling out the new algorithm. Drawing inspiration from the Hummingbird, the algorithm is designed to be “precise and fast” and better able to evaluate the meaning behind words. The search algorithm focuses on semantic search and seeks to better […]

How Big Is Cyber Monday?

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Cyber Monday is the Monday following Thanksgiving and Black Friday. Think of it as the “Black Friday” event for online retailers. Shop.org started marketing Cyber Monday in 2005 and since that time, it has been growing in popularity. But compared to Black Friday, just how big is Cyber Monday? In looking at Google Trends data, […]

What our clients are saying

I want to thank you for your help with our website development project. Your programming skills, attention to detail, and ability to interact directly with our client were excellent. You have provided tremendous value to my organization. With a project of this magnitude, including the use of web services to push data out to 19 sub-websites, your ability to overcome our unique challenges and coordinate with my IT team was exceptional. I appreciate your help, and I am certain that your expertise was key to the project's success. Thanks again, I look forward to working with you on our next endeavor!

~ John Forgione – Executive Vice President – SFA Marketing, Inc.

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