Archive for April, 2013

Weekend Reading – April 26, 2013

Posted on in Marketing

What Craft Beer Can Teach You About Storytelling – For many craft brewing companies, their story plays nearly as important a role in their business as their actual brews. Discerning customers are often loyal to craft beers because of their overall brand message. As a business owner, this article raises an important question: Are you […]

Improve Your Blog’s Reach on Twitter

Posted on in Marketing

Twitter is a powerful and effective way to promote your business online. Unlike other social networks, Twitter is all about real time conversations. In order to be successful on Twitter, you need to engage in this conversation consistently over time to build a following. Once you’ve established yourself as a leader in your niche, you’ll […]

Improve Your Blog’s Reach on Facebook

Posted on in Marketing

As a business owner, you know how difficult it can be to spread the word about your business, let alone get people to read your blog. However, if you’re consistently producing high quality content on your blog, you can use social media to improve your blog’s reach. Facebook can be a very effective way to […]

How to Prepare Your Blog for Social Media Sharing

Posted on in Marketing

Social media sharing is an important consideration for your business’s blog. In fact, it is a key component in your website’s overall page ranking on the search engine results pages. Therefore, if you are looking to rank well on your website, you need to be make sure your blog is positioned to make it easy […]

Getting Started with Social Media for Your Blog

Posted on in Marketing

Social media is a powerful way to grow your blog’s readership. Combined with social media, your blog will attract more readers. In turn, your blog will generate more leads for your business and rank higher in the search engine results pages. However, in order to get the most out of social media, you need to […]

Hartford Teen Pregnancy Prevention Initiative Web Site Launches

Posted on in Launched Sites

Pinpoint Digital recently had the pleasure of working with the Hartford Teen Pregnancy Prevention Initiative to create  The goal of the Hartford Teen Pregnancy Prevention Initiative is to reduce teen pregnancy rates, births, and STIs in the City of Hartford by 10% by 2015.  The web site features a searchable directory of health centers […]

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